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Climate Change Communications: The Post Cap-and-Trade Debate


Product Code - EHAU03
Speaker(s): Cara Pike, Tom Bowman, Mike Norman, Joseph Grady Ph.D.
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What is the current status of public opinion on climate change given recent shifts in the polls? What corporate and political activities is the public willing to engage in? How can corporate and government sustainability leaders and communicators build support for action on climate in the post cap-and-trade environment? To discuss these questions and more, join Cara Pike, a climate communications veteran and founder of the new climate communications network Climate Access; Tom Bowman of Bowman Global Change; researcher and framing expert Joe Grady of Cultural Logic; and Michael Norman, founder of www.SoChange.com, an innovative digital platform shaping consumer social responsibility actions.

Bloomberg BNA’s informative 90-minute presentation is designed to help you:

  • Review public opinion trends over the last three years, including impacts of the failure to pass federal energy and climate policies
  • Identify key barriers to public engagement on climate issues and how to overcome them
  • Analyze where the climate conversation is going and ideas for shaping the discussion
  • Describe Americans' preference for addressing global warming as consumers and what this means for government and corporate leaders

Register easily and securely to reserve your space now for Bloomberg BNA's upcoming EHS Webinar and get a $75 discount as a Bloomberg BNA subscriber! Or, call 800-372-1033, menu Option 6, submenu Option 1, and refer to the date and title of this conference. Lines are open from 8:30 a.m. to 7:00 p.m. ET, excluding most federal holidays.

Don’t miss this opportunity to hear a lively, dynamic presentation. Not only are EHS Webinars an excellent way for you to stay current, with Bloomberg BNA you also get:

  • Quality. Count on it. Nothing is canned.
  • Objectivity. Bloomberg BNA provides you with the best and most objective information. Unlike other companies, we don’t use our Webinars as a forum to sell outside solutions.
  • Affordability. EHS Webinars are inexpensive compared to the cost of travel to attend a conference. Plus, you may use a speakerphone and invite as many of your colleagues as you want to listen in—all for the price of a single registration.
  • Convenience. No airlines. No travel. No time out of the office.

In addition, you’ll receive:

  • Personal attention. Once you’ve registered, send your questions in advance to annebrown@bna.com and they’ll be included in the program. You’ll also have a chance to ask your questions during the Webinar.
  • Follow-up materials. You need no materials upfront to follow along to our live conference. But BNA always issues a follow-up e-mail with contact information for our speakers as well as other materials related to the topic.
  • CLE credits will be available for this EHS Webinar.

Cara Pike, Tom Bowman, Mike Norman, Joseph Grady Ph.D.

C. Pike

Cara Pike recently launched Climate Access - a new climate communications and behavior change network in her role as founder and director of The Resource Innovation Group’s Social Capital Project. Cara was formerly the vice president of communications for the leading nonprofit environmental law firm Earthjustice, where she created and ran a full-service internal communications agency for the organization’s eight offices, policy arm and international program. Cara was a founding board member of the Global Footprint Network, is advisor to David Suzuki's Stonehouse Standing Circle, and serves on the boards of Resource Media and the Hollyhock Educational Foundation.

T. Bowman
Tom Bowman is one of the premier interpreters of global change, climate and energy science, and green business strategies. A sought-after advisor and communicator on climate and energy issues, Tom regularly advises federal agencies (NOAA, NSF, White House CEQ), professional organizations (American Geophysical Union, and the Association of Science Technology Centers), and NGOs (Association for Science Education, and the National Council for Science and the Environment) on climate engagement. Tom also is known for his award-winning climate exhibition designs at places such as the Marian Koshland Science Museum at the National Academy of Sciences and Birch Aquarium at Scripps. Tom has appeared on NPR’s Marketplace, in the New York Times, Yale Environment360, and many other leading news outlets.

M. Norman
Mike Norman is the founder and chief executive officer of SoChange.com, a web platform that helps consumers understand their collective spending power, and use it as a carrot to convince companies to be more socially and environmentally responsible. Prior to starting SoChange, Mike launched a youth program serving residents of Boston public housing developments and helped found ALIARSE, the first public-private Corporate Social Responsibility consortium in Latin America. Mike speaks regularly on technology and social change as leading events such as www.webofchange.com.

J. Grady
Joseph Grady Ph.D. is a principal and co-founder of the Topos Partnership and Cultural Logic, strategic communications and research firms that apply cognitive and social science principles to developing more effective communications approaches on public interest issues. Over the course of nearly fifteen years in the field, he has offered guidance on effective framing at the White House as well as in many other fora, and his work has included issue areas from the role of government in American life to the arts, child development, nuclear weapons, global warming, economic policy, labor issues, nitrogen pollution, and many others.Joe received his Ph.D. in linguistics from the University of California at Berkeley, and also worked for several years as a consultant in the commercial branding industry.