Now I Ain’t Saying You’re a Data Digger


Kanye West is known for creating one of the best debut albums of all time, interrupting an award acceptance speech to point out that Taylor Swift didn’t have the best video and is responsible for one of the most baffling TV moments. Kanye released his seventh studio album—The Life of Pablo—in February, and it’s causing him some 808s and heartbreak.

A class action filed in a federal district court in California accused Yeezus of misleading consumers to hand over personal information by falsely promising to release The Life of Pablo exclusively on the music streaming service Tidal—owned by music mogul Shawn “Jay-Z” Carter; Mr. Kanye-to-The himself and other music heavy-hitters, including Madonna, Beyonce, Nicki Minaj, Rihanna and Daft Punk. 

The complaint alleged that Yeezy’s promise had a “profound impact” on Tidal’s business, with its subscribers tripling from 1 million to 3 million in a little over a month. It also alleged that Mr. West’s promise had a “grave impact” on consumer privacy—each new Tidal subscriber had to submit their e-mail address, social media account information and other personal information, including payment card information.

Kanye, however, kept his promise only for a short time, according to the complaint. After a month and a half after the release of The Life of Pablo, the album became available on Apple Music and Spotify. By the time the album was broadly released, Tidal’s subscriber numbers had increased and as a result, the company’s valuation soared, the complaint said. Edelson PC is representing the plaintiff.

The class action named Kanye as well as Jay-Z’s company, S. Carter Enterprises LLC. It’s a hard knock life for these roc-a-fellas.

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