Aug. 6 — For only the second time since the Children's Online Privacy Protection Rule was amended over a year ago, the Federal Trade Commission has approved a self-regulatory safe harbor oversight program, the FTC announced Aug. 6.
The Internet Keep Safe Coalition (iKeepSafe) safe harbor program “will help expand the implementation of the recently amended COPPA Rule, and we look forward to working with iKeepSafe and the other safe harbor programs to provide important protections for children's online privacy,” the FTC said in its approval letter.
The FTC's final amendments to its rule implementing the Children's Online Privacy Protection Act took effect in July 2013.
The COPPA Rule requires operators of websites and online services directed at children younger than 13 to post privacy policies, notify parents about their data practices and obtain parental consent prior to collecting, using or disclosing the personal information of children younger than 13.
The COPPA Rule includes a safe harbor program that encourages self-regulation by industry.
“Website operators that participate in an approved COPPA safe harbor program will, in most circumstances, be subject to the review and disciplinary procedures provided in the safe harbor's guidelines in lieu of formal FTC investigation and law enforcement,” the FTC explained in a statement announcing the approval of the iKeepSafe program.
In February, the FTC approved a safe harbor program from the kidSAFE Seal Program, the first approval under the amended COPPA Rule.
The FTC approved five safe harbor programs under the old COPPA Rule.
According to iKeepSafe's website, the Arlington, Va.-based group is a nonprofit alliance that researches digitally connected products and how they affect children.
The FTC solicited public comments on iKeepSafe's application in March.
The commission said in its approval letter that it received four comments on the application, including two expressing “strong support” for its approval.
Another comment expressed concern about the application's use of “permissive” language, and the FTC said that iKeepSafe has added mandatory language to the application.
The other comment expressed concern about iKeepSafe's credentials. In response, the FTC said that “iKeepSafe and its compliance partner, Playwell, have many years of experience in children's privacy.”
The FTC said that the iKeepSafe program otherwise met the requirements for commission approval, including similar requirements to those in the COPPA Rule, a mechanism for the assessment of safe harbor program participants' compliance and disciplinary actions for noncompliance.
The FTC's approval letter is available at http://www.ftc.gov/system/files/documents/public_statements/573811/140806ikeepsafeapp.pdf.
All Bloomberg BNA treatises are available on standing order, which ensures you will always receive the most current edition of the book or supplement of the title you have ordered from Bloomberg BNA’s book division. As soon as a new supplement or edition is published (usually annually) for a title you’ve previously purchased and requested to be placed on standing order, we’ll ship it to you to review for 30 days without any obligation. During this period, you can either (a) honor the invoice and receive a 5% discount (in addition to any other discounts you may qualify for) off the then-current price of the update, plus shipping and handling or (b) return the book(s), in which case, your invoice will be cancelled upon receipt of the book(s). Call us for a prepaid UPS label for your return. It’s as simple and easy as that. Most importantly, standing orders mean you will never have to worry about the timeliness of the information you’re relying on. And, you may discontinue standing orders at any time by contacting us at 1.800.960.1220 or by sending an email to email@example.com.
Put me on standing order at a 5% discount off list price of all future updates, in addition to any other discounts I may quality for. (Returnable within 30 days.)
Notify me when updates are available (No standing order will be created).
This Bloomberg BNA report is available on standing order, which ensures you will all receive the latest edition. This report is updated annually and we will send you the latest edition once it has been published. By signing up for standing order you will never have to worry about the timeliness of the information you need. And, you may discontinue standing orders at any time by contacting us at 1.800.372.1033, option 5, or by sending us an email to firstname.lastname@example.org.
Put me on standing order
Notify me when new releases are available (no standing order will be created)