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By Jimmy H. Koo
June 14 — An online industry non-profit June 14 named Twitter.com as the consumer-facing website with the best security, data protection and privacy practices.
The Online Trust Alliance's 8th annual Online Trust Audit & Honor Roll found that consumer services websites have the best practices, followed by Federal Deposit Insurance Corporation (FDIC) banks, government websites, internet retailers and, lastly, news and media.
Speaking at an OTA public briefing in Washington, Rep. Suzan DelBene (D-Wash.) said that during this time of “rapid technological changes,” both lawmakers and consumers “need to be educated and aware” of ways to protect personal data on the internet.
Rep. John Ratcliffe (R-Texas) echoed similar sentiments, saying that “cybersecurity is the ultimate team sport.” Collaboration and cooperation is crucial, he said. DelBene, however, cautioned that protection of privacy shouldn't hinder innovation.
The OTA audit analyzed approximately 1,000 consumer-facing websites across multiple sectors, including top 500 internet retailers based on revenue; top 100 FDIC member banks based on net assets; top U.S. federal government websites; top 100 consumer service websites; and top 100 news and media websites by unique monthly visitors.
The overall top 10 websites were:
OTA Executive Director Craig Spiezle said that despite higher criteria, the scores were general higher in 2016 than in 2015. Fifty percent of all analyzed websites qualified for the Honor Roll—requiring composite score of 80 percent or better and a minimum of 55 percent in each category—representing a 6 percent increase from 2015. Seventy-two percent of consumer services websites—defined as any website that requires consumers to create an account online, including social media, file sharing or dating—received an Honor Roll designation.
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Text of the 2016 Online Trust Audit & Honor Roll is available at https://otalliance.org/system/files/files/resource/documents/2016otatrustaudit.pdf.
Copyright © 2016 The Bureau of National Affairs, Inc. All Rights Reserved.
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