Film, music and sports stars could be in a lot of trouble if Kim Kardashian has to face a patent infringement complaint filed July 31.
Snap Light LLC, owner of a patent on a mobile phone case that provides LED lighting for improved selfie-taking, wants $100 million in royalty payments from Mrs. Kanye West and Urban Outfitters. Urban Outfitters sells the allegedly infringing LuMee case. Kardashian’s infringement? She endorses it.
Fortunately for Kardashian and unfortunately for Snap Light, the Patent Act defines an infringer as one who “makes, uses, offers to sell, or sells any patented invention, within the United States or imports into the United States any patented invention.” Endorsement is nowhere on the list.
Snap Light, of course, didn’t put all its eggs in the endorsement basket. It accuses Kardashian of using the infringing LuMee case because you can see her doing so in the endorsement. Maybe not $100 million worth, but yes, she “uses” it.
Snap Light also charged infringement by 10 “Doe” defendants to be named later. Perhaps it means to go after the teens also featured on the LuMee website. Or maybe it is hoping to identify other celebrities holding the cases on the site. One looks a little like Gisele Bundchen (then again, maybe not).
Never say never, but Kim and Gisele (and her husband Tom Brady endorsing Uggs) can probably rest easy.
Kardashian has been dragged into an ongoing battle between the case makers. LuMee LLC fired the first shot when it sued Snap Light last November for infringing LuMee’s similar patent. LuMee also sued Case-Mate Inc., Ty-Lite LLC, and Slip to Grip LLC for patent infringement, according to Bloomberg Law. The last two settled.
All Bloomberg BNA treatises are available on standing order, which ensures you will always receive the most current edition of the book or supplement of the title you have ordered from Bloomberg BNA’s book division. As soon as a new supplement or edition is published (usually annually) for a title you’ve previously purchased and requested to be placed on standing order, we’ll ship it to you to review for 30 days without any obligation. During this period, you can either (a) honor the invoice and receive a 5% discount (in addition to any other discounts you may qualify for) off the then-current price of the update, plus shipping and handling or (b) return the book(s), in which case, your invoice will be cancelled upon receipt of the book(s). Call us for a prepaid UPS label for your return. It’s as simple and easy as that. Most importantly, standing orders mean you will never have to worry about the timeliness of the information you’re relying on. And, you may discontinue standing orders at any time by contacting us at 1.800.960.1220 or by sending an email to email@example.com.
Put me on standing order at a 5% discount off list price of all future updates, in addition to any other discounts I may quality for. (Returnable within 30 days.)
Notify me when updates are available (No standing order will be created).
This Bloomberg BNA report is available on standing order, which ensures you will all receive the latest edition. This report is updated annually and we will send you the latest edition once it has been published. By signing up for standing order you will never have to worry about the timeliness of the information you need. And, you may discontinue standing orders at any time by contacting us at 1.800.372.1033, option 5, or by sending us an email to firstname.lastname@example.org.
Put me on standing order
Notify me when new releases are available (no standing order will be created)