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Millennials want their employers to offer retirement plans, and they expect them to fill those plans with socially responsible investments.
“Millennials want to know that the companies they invest in are aligned with their values,” and they also want impressive returns on their investments, Heather Lord, senior vice president, strategy and innovation with Capital Group, told Bloomberg BNA.
Investments with social impact are becoming more and more popular. These investments can include green energy, companies that have women in senior management positions, and companies that help disadvantaged communities.
Eighty-two percent of millennials say they’d prefer investments in their retirement plan’s portfolio that promote the health and wellness of consumers and employees, according to a survey by Capital Group. That’s 10 percent more than baby boomers surveyed; 77 percent of Generation X felt the same way.
Millennials want to take responsibility for their own retirement security, which may be why they feel they can push for socially responsible investments. Other generations often had traditional pension plans to rely on, which meant workers weren’t responsible for choosing their own investments. But millennials were born into a system in which traditional pensions were “ancient history,” Lord said.
Millennials are more likely to inquire about where their company’s money is going, Grant Easterbrook, co-founder of Dream Forward 401(k), told Bloomberg BNA. Dream Forward is a tech-focused retirement plan provider that offers socially responsible funds options in plans.
“Millennials want to be successful and also have some kind of impact in their life,” Easterbrook said.
Just because millennials and others want to see socially responsible investments in their retirement plans doesn’t mean that employers should rush to overload their platforms with them. There aren’t clear benchmarks for socially responsible funds, and they can be hard to compare because they’re defined differently depending on whom you ask.
Companies will need a good balance of traditional and socially responsible investments, Easterbrook said.
The Labor Department issued guidance on socially responsible investments in 2015 aimed at giving plan fiduciaries more comfort when selecting them for their plans. The agency said it feared previous guidance had dissuaded such investing.
Despite a more transient approach to jobs, a majority of younger workers think it’s important to be loyal to their employers, Capital Group found.
“There’s a been a decoupling of longevity and loyalty,” Lord said. While one-third of millennials say they’re involved with the gig economy, they still value loyalty to their employer at the same rate as their generational counterparts, at around 69 percent.
Millennials also still value traditional workplace benefits like retirement and health plans. Eighty percent of millennials expect employers to offer a retirement plan, compared with 69 percent of Generation X and 71 percent of baby boomers.
Millennials are also looking for more financial security for themselves and their children. That’s because many found themselves strapped with debt from their college educations. They want to make sure the same thing doesn’t happen to their kids, Lord said.
One-third of those surveyed said they’d like it if their employer offered a 529 savings plan for their children’s college education. That’s in step with the 31 percent who say they’re worried about being able to pay for their kids’ college education.
Not many employers offer 529 plans now, but that benefit could be on the rise if more young workers start asking for it, Lord said.
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