Cutting-edge technology has reshaped the global economy, redefining business as usual. The convergence of Internet of Things (IoT) is one of the biggest trends in business today, transforming the way companies, governments and consumers interact. These rapid advancements in web-enabled, networked objects are enabling organizations to boost performance and efficiencies, gain customer insight and dramatically improve products and services.

But IoT is also prime for risk, particularly to hacking and theft. How can organizations stay competitive in an increasingly connected world while safeguarding assets and data? In this new digital landscape, it can be challenging to stay apprised of the latest in advancements in tech and newest developments in the regulatory framework.

Bloomberg Next convenes some of the foremost leaders in industry and expertise to better prepare you and your organization for what’s next in advancements and security. Hear from thought leaders who will share insights on existing opportunities, future trends and how your business can employ the power of emerging technologies for sustainable growth. Also learn from senior policymakers on critical security vulnerabilities and anticipated measures and the implications for your organization.

Bloomberg Next convenes some of the foremost leaders in industry and government to better prepare you and your organization for what’s next in digital commerce.


Date and Time:

October 25, 2017
8:00 AM - 10:00 AM


Bloomberg Government
1101 K Street, NW
Washington, DC 20005

Join the Conversation:


Series Partner:




8:00 AM     Registration & Networking Breakfast

8:15 AM     Welcome Remarks

  • Sona Pancholy, Senior Director, Bloomberg BNA Plus
  • Mark Jamison, Senior Vice President, Innovation & Strategic Partnerships, Visa Inc.

8:20 AM     Perspective: Are We Innovating Enough To Remain Competitive In The Global Economy?
While the U.S. is known as a global pioneer in the technology industry, advancements in smart solutions extend far beyond Silicon Valley. In a world of increasing connectivity, global competition impacts all citizens and businesses.

  • Mike Marusic, COO, Sharp Electronics
  • Tiffany Moore, Vice President, Congressional Affairs, Consumer Technology Association
  • Shelly Swanback, Group Operating Officer, Accenture Digital

Moderator: Kristin Sharp, Director, Initiative on Work, Workers, and Technology, New America

8:50 AM     Creating a National Strategy for the Internet of Things
What role does the federal government have to play in removing barriers to developing the Internet of Things? Explore legislative efforts to stay ahead in the race for innovation, and collaboration currently underway between business and government stakeholders. 

  • Representative Suzan DelBene (D-WA-1)
  • Representative Anna Eshoo (D-CA-18)

Moderator: Adam Taylor, Analyst, Bloomberg Government

9:10 AM     Connecting with Customers: Ensuring Value through Innovation
Advancements in IoT present seemingly unlimited opportunities for growth. But are businesses providing concrete value to their customers, or just shiny new objects that are discarded when the next big thing comes along? Industry leaders discuss ways in which IoT is changing the way we work and play -- and forecast the ways consumers will engage with IoT in the not too distant future.

  • Mark Jamison, Senior Vice President, Innovation & Strategic Partnerships, Visa Inc.
  • Maciej Kranz, Vice President, Strategic Innovation, Cisco Systems
  • John Moon, Managing Director, Strategic Partnerships, Honda R&D Innovations

Moderator: Ashley Friedman, Director, Global Policy, ITI

9:40 AM     Advancing the Internet of Things

At the forefront of research and development, hear what could be next for connected devices, and what it will take to realize these future possibilities.

  • Lisa Seacat DeLuca, Master Inventor, IBM

9:50 AM     Reality Check: Securing the Internet of Things
The future is here, are you prepared? With more connected devices coming online daily, security for devices and networks has never been more critical. With the potential to impact national security, government agencies are working closely with industry to establish resilient networks and protocols.

  • Dr. William Chappell, Director of Microsystems Technology Office, DARPA
  • Christopher Krebs, Senior Official Performing the Duties of Under Secretary, National Protection and Programs Directorate, Department of Homeland Security

Moderator: Nafeesa Syeed, National Security Reporter, Bloomberg News

10:15 AM     Closing Remarks


  • Chappell
    Dr. William Chappell, Director of Microsystems Technology Office, DARPA

    Dr. William Chappell is director of the Microsystems Technology Office (MTO). Serving in this position since June 2014, he has focused the office on three key thrusts important to national security. These thrusts include ensuring unfettered use of the electromagnetic spectrum, building an alternative business model for acquiring advanced DoD electronics that feature built-in trust, and developing circuit architectures for next-generation machine learning. MTO creates the MEMS, photonic, and electronic components needed to gracefully bridge the divide between the physical world in which we live and the digital realm where our information resides. Under Dr. Chappell’s leadership, MTO is striving to develop the basic underpinnings of computation and sensing needed for an effective, information-driven military. As our daily activities rely more and more on the digital realm, these technologies will also impact society as a whole.

    Prior to his role as MTO director, Dr. Chappell managed DARPA programs on adaptable radio frequency (RF) systems and low-cost antenna array technologies. If these programs become fully successful, they will result in the deployment of RF components that provide the DoD with unperturbed access to the electromagnetic (EM) spectrum while enhancing society's ability to connect by way of the same EM resource. Technologies originating from these programs also could provide the backbone for next-generation wireless systems that are not limited to a single standard or simple frequency allocations.

    Before joining DARPA, Dr. Chappell served as a professor in the Electrical and Computer Engineering department of Purdue University, where he led the Integrated Design of Electromagnetically-Applied Systems (IDEAS) Laboratory.

    Dr. Chappell received his Bachelor of Science (summa cum laude), Master of Science, and Doctorate of Philosophy degrees in Electrical Engineering, all from the University of Michigan.

  • DeLuca
    Lisa Seacat DeLuca, Master Inventor, IBM

    Lisa Seacat DeLuca is a Distinguished Engineer for IBM Watson Internet of Things where she leads a team called the App Factory, focused on bringing IoT use cases to market. Lisa holds a Masters of Science in Technology Commercialization from the University of Texas McCombs School of Business, and a Bachelors of Science in Computer Science from Carnegie Mellon University with minors in Business Administration and Multimedia Productions. This year Lisa was inducted into the Women in Technology International (WITI) Hall of Fame and received an honorary PhD from Claremont Graduate University. In 2016, Lisa was named one of the Most Influential Women in IoT. She was named one of MIT’s 35 Innovators Under 35 in 2015, as well as, LinkedIn’s NextWave of 10 Enterprise Technologists Under 35, one of Fast Company’s 100 Most Creative People in Business, and IBM’s Working Mother of the Year for Working Mother Magazine. In 2014, she was named one of Network World's 50 Most Fascinating People in the World of Technology. She is a TED speaker, a self-published author of two children’s books titled "A Robot Story" and “The Internet of Mysterious Things”, and the most prolific female inventor in IBM history and the only one to ever reach the 100th Invention Plateau Award (an IBM internal patent award system). Her innovation portfolio includes over 600 patent applications filed within the United States and abroad, of which, 300 have been granted, to date. The subject of her patent ideas range from areas such as cloud, mobile, IoT, social, security, cognitive, commerce and everything in between. Lisa is an AAAS-Lemelson Inventor Ambassador where she increases visibility to the importance of innovation. Lisa has spoken at numerous tech conferences and written articles to share her technology and innovation passion with others.

  • Friedman
    Ashley Friedman, Director, Global Policy, ITI

    As the Director of Global Policy at ITI, Ashley leads ITI’s engagement in Latin America and works on a wide range of trade and innovation issues. She also coordinates ITI Decodes, ITI’s collaborative initiative to help officials around the world better understand innovation and the tech sector. She brings years of experience advising on a wide array of international trade and global policy issues, as well as supporting U.S. companies, their interests, and their investments abroad. Ashley served as the Policy Advisor for International Trade and Investment to the Deputy Secretary at the U.S. Department of Commerce. While holding the position, Ashley helped to support key priorities and initiatives in areas such as foreign policy, digital economy, cybersecurity, and trade. When President Obama changed his policy approach toward Cuba in 2014, Ashley played a critical role in helping to connect and elevate work related to Cuba for each of the Commerce Department’s bureaus.

    Prior to that role, Ashley served for six years as the Argentina, Uruguay, Paraguay, Mercosur, and Cuba Desk Officer at the International Trade Administration’s Office of Latin America and the Caribbean. In this position, Ashley managed all trade and economic relations with those countries for the Department of Commerce, developed market strategies for U.S. businesses, demonstrated strategic leadership, and worked on facilitating projects throughout the Caribbean and South America. She worked on a series of projects aimed at elevating policy conversations through more creative channels, achieving important milestones in commercial diplomacy.
    Ashley holds a Bachelor’s Degree in International Affairs with a concentration in Latin America and a Master’s Degree in International Trade and Investment Policy, both from The George Washington University.


  • Kranz
    Maciej Kranz, Vice President, Strategic Innovation, Cisco Systems

    Maciej Kranz brings 30 years of networking industry experience to his position as Vice President, Corporate Strategic Innovation Group at Cisco. He leads the group focused on incubating new businesses, accelerating internal innovation, and driving co-innovation with customers and startups through a global network of Cisco Innovation Centers.

    Prior to this role, Kranz was General Manager of the Connected Industries Group at Cisco, a business unit focused the Internet of Things. He built a $250M business from the ground up in 18 months and relentlessly evangelized the IoT opportunity across Cisco and the market, making IoT one of Cisco’s major priorities.

    Previously, Kranz led efforts across Cisco to define, prioritize, and deliver Borderless Network Architecture and roadmaps. He also drove business and product strategy for the wireless and mobility business and led product management for the stackable Ethernet switching business unit through its expansion from $400M to $6B in revenues.

    Before coming to Cisco, Kranz held various management positions at 3Com Corporation, where he drove a $1B Ethernet network interface cards (NICs) product line. He began his professional career at IBM Corporation.

    In his New York Times Best Selling book, Building the Internet of Things, Kranz offers practical advice to business decision makers on how and why to implement IoT today. His IoT thought-leadership forum can be accessed here.

  • Marusic
    Mike Marusic, COO, Sharp Electronics

    Mike Marusic is responsible for directing all functions related to operations, corporate marketing, services, information technology, human resources, facilities and purchasing, while also continuing to oversee the marketing strategies for Sharp Electronics’ B2B operations.

    Marusic has over 25 years of experience in both the document and computer peripheral businesses. Prior to his current position, he served as the SVP, Marketing, Operations and Technical Services for all B2B products, responsible for bringing new products to market, identifying customer needs, and improving operational processes to maximize Sharp’s business opportunities. Prior to joining Sharp in 2002, Marusic headed up the marketing group for Panasonic's copier and computer peripheral division.

    Marusic has received numerous awards and recognition. Recently, he has been recognized as a CRN Channel Chief by Computer Reseller News for two consecutive years, and as an Industry Difference Maker by ENX Magazine in 2015.

    He received an MBA from Fordham University and a BA from Siena College.

  • Moore
    Tiffany Moore, Vice President, Congressional Affairs, Consumer Technology Association

    Tiffany Moore serves as Vice President of Government and Political Affairs for the Consumer Technology Association (formerly the Consumer Electronics Association). In this role, Tiffany leads CTA’s lobbying efforts on Capitol Hill on a host of issues including communications and technology policy, patent litigation reform, strategic immigration reform and international trade. Tiffany also oversees CTA’s political action committee, CTAPAC.

    Before joining CTA, Tiffany served as Principal of Moore Consulting and strategic consultant with TwinLogic Strategies. In these roles, Moore advised corporations, trade associations, and coalitions on how to influence technology and innovation policy before Congress and the Administration.

    Tiffany’s career in Washington, DC spans twenty years where she has served in a variety of roles including stints as a senior advisor to Congress, a corporate government relations executive, a political appointee at the Office of the U.S. Trade Representative, and a strategic consultant to tech and telecom companies and trade associations.

    A proud native of Detroit, Michigan, Ms. Moore earned her M.A. in International Affairs from George Washington University’s Elliott School of International Affairs, and her B.A. from Western Michigan University.

  • Sharp
    Kristin Sharp, Director, Initiative on Work, Workers, and Technology, New America

    Kristin Sharp directs New America's Initiative on Work, Workers, and Technology. In 2016, she co-founded and ran Shift: The Commission on Work, Workers, and Technology, a joint project of New America and Bloomberg.

    Prior to launching SHIFT, she had an extensive career in technology, innovation, and national security policy in the U.S. Senate, most recently serving as deputy chief of staff to Sen. Mark Warner (D-Va.), and the architect of his initiative examining the impact of the on-demand economy and contingent workforce on capitalism.

    In the Senate, Sharp also held positions as legislative director for Sens. Mark Pryor (D-Ark.) and Amy Klobuchar (D-Minn.). In addition, she held a variety of senior staff roles on the Senate Homeland Security and Governmental Affairs Committee and was an advisor to Sen. Richard Lugar (R-Ind.) on the Senate Foreign Relations Committee.

    In addition to her work at New America, she is a frequent speaker on the future of work and advises a variety of private start-ups and venture capital firms. Sharp is a member of the board of the Herbert Scoville Peace Fellowship. She has an M.A. from Duke University in Political Science, and a B.A. from the University of Michigan.

  • Syeed
    Nafeesa Syeed, National Security Reporter, Bloomberg News

    Nafeesa Syeed is a national security reporter at Bloomberg News in Washington, where she covers the nexus of cyber and tech with defense, intelligence and foreign policy. Previously, she worked as a Middle East correspondent at Bloomberg's Dubai bureau.


  • DelBene
    Representative Suzan DelBene, (D-WA-1)

    Congresswoman Suzan DelBene represents Washington’s First Congressional District, which spans from northeast King County to the Canadian border, and includes parts of King, Snohomish, Skagit and Whatcom counties.

    First sworn into the House of Representatives on Nov. 13, 2012, Suzan brings a unique voice to the nation’s capital, with more than two decades of experience as a successful technology entrepreneur and business leader. Her experience and focus on achieving concrete results allowed Suzan to break through congressional gridlock and get things done, earning her early praise from the Everett Herald, who called her “the most prolific, effective member of her freshman class."

    Suzan takes on a wide range of challenges both in Congress and in the First District and is a leader on issues of technology, health and agriculture.

  • Eshoo
    Representative Anna Eshoo, (D-CA-18)

    Like the Silicon Valley region she represents, Congresswoman Anna G. Eshoo exemplifies innovation. She’s creative, boundary breaking and productive. She is a problem solver and a consensus builder. In Rep. Eshoo’s two decades in Congress, she has defended consumers, promoted American competitiveness and innovation, fought for access to health care for families and children, protected the environment, and encouraged development of clean energy technology.

    Rep. Eshoo’s work consistently earns the highest approval from a wide range of organizations, including the League of Conservation Voters, the Humane Society, the American Association of University Women, Iraq and Afghanistan Veterans, the Biotechnology Industry Organization, the American College of Emergency Physicians, and the Science Coalition. The San Jose Mercury News named her one of the ten most powerful women in Silicon Valley “because she sits on committees that oversee the Internet and biotech—areas vital to the valley’s interests”

  • mark jamison
    Mark Jamison, Senior Vice President, Innovation & Strategic Partnerships, Visa Inc.

    Mark Jamison leads Visa’s flagship, state-of- the-art, One Market Center in San Francisco. The first in a global network of Visa innovation centers, One Market Center hosts hundreds of clients and partners annually who are looking to learn more about Visa’s innovation agenda and co-create new payment solutions for their customers. Mark manages a team that maintains a focus on “what’s next” in digital commerce and payments platforms including tokenization, the blockchain, human- centered design, and emerging mobile capabilities.

    Mark is a recognized FinTech pioneer and a proven corporate leader of digital transformation. Prior to his role leading One Market Center, Mark was the head of New Product R&D and Design for Visa Inc. Before joining Visa, Mark was the Global Head of Customer Solution and Digital Transformation for BBVA in Madrid, one of the 10 largest banks in the world. In this role, Mark managed all consumer banking and insurance products across 36 operating countries, established a global design function, and led BBVA’s Big Data and analytics teams. Mark also previously served as the Chief Digital Officer for Capital One Bank and the founding executive leader of Capital One Labs. The Capital One Labs team continues to be recognized as one of the industry’s top applied innovation centers.

    As a FinTech entrepreneur early in his career, Mark founded and ran MaxMiles, the web’s first online personalized account aggregation service which was acquired by American Express’ venture arm in early 2000.

    Mark has an MBA from Northwestern’s Kellogg School and a B.S. in Business Administration and Religious Philosophy from Indiana University. He has also completed Business Ethics courses at London Business School and has an executive degree in Design Thinking from Stanford’s Hasso-Plattner Institute of Design.

    Mark lives in Mill Valley, California and is married to Cory Jamison, a nationally known jazz singer and recording artist. Although Mark believes he is a legitimate jazz pianist, his wife only hires real players for all of her paying gigs.


  • Krebs
    Christopher Krebs, Senior Official Performing the Duties of Under Secretary, National Protection and Programs Directorate, Department of Homeland Security

    Chris Krebs is the Senior Official Performing the Duties of the Under Secretary for the National Protection and Programs Directorate in the Department of Homeland Security, where he oversees the cyber and physical infrastructure security mission for the Department. He is concurrently filling the role of Assistant Secretary for the Office of Infrastructure Protection, to which he was appointed by the President in August 2017. As Assistant Secretary, he leads NPPD’s mission on issues such as preventing complex mass attacks, securing high-risk chemicals, and other areas related to cyber and physical infrastructure resilience. This includes serving as the national coordinator for the critical infrastructure security and resilience mission and directly managing 6 of the 16 critical infrastructure sectors outlined in the National Infrastructure Protection Plan. The 16 sectors cover a complex and interconnected range of infrastructure, such as commercial facilities, emergency services, chemical facilities, nuclear facilities and government facilities including the 2017 addition of an election infrastructure subsector

    Mr. Krebs joined the Department of Homeland Security in March 2017, serving as Senior Counselor to the Secretary, where he advised DHS leadership on a range of cybersecurity, critical infrastructure protection, and national resilience issues. Prior to coming to DHS, Krebs was a member of Microsoft’s US Government Affairs team as Director for Cybersecurity Policy, where he led Microsoft’s U.S. policy work on cybersecurity and technology issues.

    Before Microsoft, Krebs advised industry and Federal, State, and local government customers on range of cybersecurity and risk management issues. This the second time he has worked at the Department, previously serving as Senior Advisor to the Assistant Secretary for Infrastructure Protection and playing a formative role in a number of national and international risk management programs. He holds a Bachelors in Environmental Sciences from the University of Virginia and a J.D. from the Antonin Scalia Law School at George Mason University.

  • Moon
    John Moon, Managing Director, Strategic Partnerships, Honda R&D Innovations

    John Moon is Managing Director, Strategic Partnerships at Honda Innovations and leads their Silicon Valley-based open innovation program, Honda Developer Studio. At Honda Developer Studio, he explores the integration of Honda vehicles and products with apps and services from startups to established partners.

    Before joining Honda, John worked in a variety of industries including mobile software development with HTC, near field communications (NFC) chip manufacturing with Kovio, video game middleware with Scaleform, interactive advertising with kissd and computer security with 5PEG SECURITY. His leadership guided these companies to deliver on the full potential of their technology projects.

    John received his BS in Cognitive Science from University of California, Los Angeles.

  • Sona_Pancholy177x177
    Sona Pancholy, Director, Content Strategy, Bloomberg BNA

    Sona Pancholy leads Content Strategy at Bloomberg BNA and in that role specifically works to develop meaningful and impactful programs for our Big Law Business community. Prior to joining Bloomberg BNA, Sona led business development and client relationship efforts at AmLaw 100 and 200 firms across the country. Sona serves on the American Bar Association Law Practice Division’s Professional Development and Marketing boards. Sona has coached and trained lawyers and judges around the world since earning her J.D. from Boston University School of Law and her Masters in Law from Washington College of Law.

  • Swanback
    Shelly Swanback, Group Operating Officer, Accenture Digital

    Shelly is the Group Operating Officer for Accenture Digital – an organization she played an instrumental role in creating in 2014 and bolstering to become a market leader and major growth engine for Accenture today. In this role, Shelly leads Accenture Digital’s growth initiatives and operations and has helped create an organization that is distinct yet also connected with all of Accenture’s businesses. Accenture Digital is helping clients and Accenture to digitally transform.

    Shelly enjoys rolling up her sleeves and actively participating in client, market and internal activities. She take a people-first approach – empowering employees to innovate, take risks and be a part of important business decisions – which has stimulated Accenture Digital to become a $9.5B business and an inspiring home to Accenture’s digital employees around the globe. Shelly works with organizations across industries to help them spot disruption and create new value through new operating models, new ways of working and digital technologies. She is also an advocate for women in STEM, and collaborative and diverse work environments. She enjoys sharing her digital, technology and leadership insights and experiences with investors, analysts and reporters, and at events such as Grace Hopper and SXSW.

    Prior to her Group Operating Officer role, Shelly was Accenture’s Technology area lead for North America responsible for sales, solution design and delivery of systems integration and application outsourcing services. She also previously served as a Managing Director in Communications, Media & Technology North America where she managed a portfolio of clients, developed new clients and managed the P&L. Additionally, she was the Managing Director for Accenture’s Denver office.

    Shelly holds a Bachelor of Science degree in finance and computer information systems from Colorado State University. She lives in Denver with her husband and two children where she is proudly known as “Coach Shelly” for her many years of coaching kids in soccer, basketball and baseball.


  • Taylor
    Adam Taylor, Analyst, Bloomberg Government

    Adam M. Taylor is a legislative analyst with Bloomberg Government. Previously, he was in-house regulatory counsel for General Communication Inc. where he advised and represented the company on federal legislative and regulatory matters involving telecommunications and media. He also worked at McDermott Will & Emery LLP, advising companies from regulated industries including telecommunications, international trade and alcohol beverage production/distribution. Adam has a J.D. from Georgetown University Law Center and bachelor’s degrees in political science and history from Purdue University.



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