Companies often depend on individual employees to develop their online presence. This can result in serious problems when those employees leave the company. Disputes most typically arise when an employee has created a social media account on Twitter, Facebook or LinkedIn used in whole or in part for business purposes and work-related posts, and the employee and the employer do not have a formal understanding at the outset of who “owns” the site and the site content. This is a question that has been increasingly decided in court.
The Bloomberg Law white paper reviews the case law in the U.S., U.K., Australia and Canada involving social media and provides steps that employers can take protect themselves.
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